Marketing and Enrollment | April 2025 | Smithville, MO

Sunday, April 13, 2025 — Tuesday, April 15, 2025
04/13/25 4:30 PM 04/15/25 12:00 PM America/Chicago Marketing and Enrollment | April 2025 | Smithville, MO Synopsis In a national movement, parents are reclaiming their children’s education for Christ. At the Marketing and Enrollment Training Retreat, you will be equipped with tools to help you experience growth and understand the minds of current and future parents. Learn what drives enrollment and build a marketing plan to increase engagement within your community. Explore concepts such as word of mouth marketing, parent satisfaction, target audiences and personas, digital best practices, and using tuition as a marketing tool. When you leave the doors of this training, you will have identified action items to improve your marketing and enrollment practices. Who’s It For? This training is designed for the head of school (or equivalent), marketing director or admissions personnel, and/or board member(s). Organizations are encouraged to send at least two representatives to this training together. Please note, we cover a few important decisions that typically fall under the Head of School’s purview. If your HOS has not yet attended, we encourage them to attend with the marketing and admissions personnel. Schedule Day 1: 4:30pm-8pm | Hotel provided | Allow ample travel time to be ready for our 4:30pm start Day 2: 8am-5:30pm | Hotel provided | Dinner on your own Day 3: 8am-12pm | Do not plan travel that would require you to depart early Herzog Foundation 105 Northeast 188th Street, Smithville, MO 64089 United States Marketing and Enrollment | April 2025 | Smithville, MO training@herzogfoundation.com false MM/DD/YYYY

Herzog Foundation

105 Northeast 188th Street
Smithville, MO 64089 United States

http://www.herzogfoundation.connect.space

Synopsis

In a national movement, parents are reclaiming their children’s education for Christ. At the Marketing and Enrollment Training Retreat, you will be equipped with tools to help you experience growth and understand the minds of current and future parents. Learn what drives enrollment and build a marketing plan to increase engagement within your community. Explore concepts such as word of mouth marketing, parent satisfaction, target audiences and personas, digital best practices, and using tuition as a marketing tool.

When you leave the doors of this training, you will have identified action items to improve your marketing and enrollment practices.

Who’s It For?

This training is designed for the head of school (or equivalent), marketing director or admissions personnel, and/or board member(s). Organizations are encouraged to send at least two representatives to this training together. Please note, we cover a few important decisions that typically fall under the Head of School’s purview. If your HOS has not yet attended, we encourage them to attend with the marketing and admissions personnel.

Schedule

Day 1: 4:30pm-8pm | Hotel provided | Allow ample travel time to be ready for our 4:30pm start

Day 2: 8am-5:30pm | Hotel provided | Dinner on your own

Day 3: 8am-12pm | Do not plan travel that would require you to depart early

Event Contact: Herzog Foundation Institute
training@herzogfoundation.com

Marketing and Enrollment | April 2025 | Smithville, MO

Sunday, April 13, 2025, 4:30 PM — Tuesday, April 15, 2025, 12:00 PM CDT

04/13/25 4:30 PM 04/15/25 12:00 PM America/Chicago Marketing and Enrollment | April 2025 | Smithville, MO Synopsis In a national movement, parents are reclaiming their children’s education for Christ. At the Marketing and Enrollment Training Retreat, you will be equipped with tools to help you experience growth and understand the minds of current and future parents. Learn what drives enrollment and build a marketing plan to increase engagement within your community. Explore concepts such as word of mouth marketing, parent satisfaction, target audiences and personas, digital best practices, and using tuition as a marketing tool. When you leave the doors of this training, you will have identified action items to improve your marketing and enrollment practices. Who’s It For? This training is designed for the head of school (or equivalent), marketing director or admissions personnel, and/or board member(s). Organizations are encouraged to send at least two representatives to this training together. Please note, we cover a few important decisions that typically fall under the Head of School’s purview. If your HOS has not yet attended, we encourage them to attend with the marketing and admissions personnel. Schedule Day 1: 4:30pm-8pm | Hotel provided | Allow ample travel time to be ready for our 4:30pm start Day 2: 8am-5:30pm | Hotel provided | Dinner on your own Day 3: 8am-12pm | Do not plan travel that would require you to depart early Herzog Foundation 105 Northeast 188th Street, Smithville, MO 64089 United States Marketing and Enrollment | April 2025 | Smithville, MO training@herzogfoundation.com false MM/DD/YYYY

Download Agenda

Agenda Highlights:

All guests are required to attend the training in full including all sessions, activities, breaks, and group meals.

Breaks and snacks will be provided at various times during the session blocks. During group meals, food options will be available to accommodate select dietary restrictions such as gluten-free and vegetarian. Please plan accordingly for other dietary restrictions or preferences.

Agenda is subject to change.

Apr

APR

Monday ico

	04/14/25 7:30 AM 04/14/25 8:00 AM America/Chicago Transportation to Training View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29216 <br/> Be in the lobby by 7:15AM to catch the provided transportation. You are not required to ride this transportation but it is available to you! Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 7:30 - 8:00 AM Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Transportation to Training Be in the lobby by 7:15AM to catch the provided transportation. You are not required to ride this transportation but it is available to you! Less Info
	04/14/25 8:00 AM 04/14/25 12:00 PM America/Chicago Morning Sessions View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29217 <br/> Coffee and breakfast-Yogurt Bar, Boiled Eggs, Overnight Oats, Pastries, Berries and Bacon/Sausage<br> Session 3: Message - Storybrand<br> Session 4: Message - Part 3<br> Session 5: Tactics - Enrollment Strategies Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 8:00 AM - 12:00 PM Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Morning Sessions Coffee and breakfast-Yogurt Bar, Boiled Eggs, Overnight Oats, Pastries, Berries and Bacon/Sausage Session 3: Message - Storybrand Session 4: Message - Part 3 Session 5: Tactics - Enrollment Strategies Less Info
	04/14/25 12:00 PM 04/14/25 12:45 PM America/Chicago Connection: Lunch Together View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29218 <br/> Connect with your peers over a Street Taco Buffet lunch! Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 12:00 - 12:45 PM Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Connection: Lunch Together Connect with your peers over a Street Taco Buffet lunch! Less Info
	04/14/25 12:45 PM 04/14/25 5:00 PM America/Chicago Afternoon Sessions View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29219 <br/> Session 6: Tactics - Parent Satisfaction<br> Session 7: Tactics - Online Presence<br> Session 8: Tactics - Financial Modeling<br> Small group coaching and self leadership time Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 12:45 - 5:00 PM Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Afternoon Sessions Session 6: Tactics - Parent Satisfaction Session 7: Tactics - Online Presence Session 8: Tactics - Financial Modeling Small group coaching and self leadership time Less Info
	04/14/25 5:00 PM 04/14/25 5:00 PM America/Chicago Transportation to Hotel View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29220 <br/> Atwell Suites \| 11732 Plaza Circle Drive Kansas City, MO 64153 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 5:00 PM Atwell Suites \| 11732 Plaza Circle Drive Kansas City, MO 64153 Transportation to Hotel
	04/14/25 5:45 PM 04/14/25 5:45 PM America/Chicago Connection: Dinner on Your Own View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29221 <br/> Well done today. Dinner this evening is on your own. Connect with your peers over dinner or stay in! Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 5:45 PM Connection: Dinner on Your Own Well done today. Dinner this evening is on your own. Connect with your peers over dinner or stay in! Less Info

	04/14/25 7:30 AM 04/14/25 8:00 AM America/Chicago Transportation to Training View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29216 <br/> Be in the lobby by 7:15AM to catch the provided transportation. You are not required to ride this transportation but it is available to you! Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 7:30 - 8:00 AM Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Transportation to Training Be in the lobby by 7:15AM to catch the provided transportation. You are not required to ride this transportation but it is available to you! Less Info
	04/14/25 8:00 AM 04/14/25 12:00 PM America/Chicago Morning Sessions View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29217 <br/> Coffee and breakfast-Yogurt Bar, Boiled Eggs, Overnight Oats, Pastries, Berries and Bacon/Sausage<br> Session 3: Message - Storybrand<br> Session 4: Message - Part 3<br> Session 5: Tactics - Enrollment Strategies Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 8:00 AM - 12:00 PM Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Morning Sessions Coffee and breakfast-Yogurt Bar, Boiled Eggs, Overnight Oats, Pastries, Berries and Bacon/Sausage Session 3: Message - Storybrand Session 4: Message - Part 3 Session 5: Tactics - Enrollment Strategies Less Info
	04/14/25 12:00 PM 04/14/25 12:45 PM America/Chicago Connection: Lunch Together View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29218 <br/> Connect with your peers over a Street Taco Buffet lunch! Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 12:00 - 12:45 PM Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Connection: Lunch Together Connect with your peers over a Street Taco Buffet lunch! Less Info
	04/14/25 12:45 PM 04/14/25 5:00 PM America/Chicago Afternoon Sessions View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29219 <br/> Session 6: Tactics - Parent Satisfaction<br> Session 7: Tactics - Online Presence<br> Session 8: Tactics - Financial Modeling<br> Small group coaching and self leadership time Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 12:45 - 5:00 PM Herzog Foundation \| 105 NW 188th St. Smithville, MO 64089 Afternoon Sessions Session 6: Tactics - Parent Satisfaction Session 7: Tactics - Online Presence Session 8: Tactics - Financial Modeling Small group coaching and self leadership time Less Info
	04/14/25 5:00 PM 04/14/25 5:00 PM America/Chicago Transportation to Hotel View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29220 <br/> Atwell Suites \| 11732 Plaza Circle Drive Kansas City, MO 64153 Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 5:00 PM Atwell Suites \| 11732 Plaza Circle Drive Kansas City, MO 64153 Transportation to Hotel
	04/14/25 5:45 PM 04/14/25 5:45 PM America/Chicago Connection: Dinner on Your Own View session: https://herzogfoundation.connect.space/accounts/events/marketing-and-enrollment-april-2025-smithville-mo/agenda/2025-04-14#session_row_29221 <br/> Well done today. Dinner this evening is on your own. Connect with your peers over dinner or stay in! Marketing and Enrollment \| April 2025 \| Smithville, MO training@herzogfoundation.com MM/DD/YYYY 5:45 PM Connection: Dinner on Your Own Well done today. Dinner this evening is on your own. Connect with your peers over dinner or stay in! Less Info